The bestselling wine marketing book in the English language is fully revised and updated to meet the newest challenges and opportunities of modern global wine markets. New topics include social media marketing, sales and marketing metrics, complete regulatory compliance, website strategies and graphic design, brand strategies, demographic changes, and wine tourism. Wine Marketing and Sales covers every conceivable …
Beverages & Wine
We aren’t talking about your grandmother’s rosé here. The rosé being quaffed today is not the syrupy sweet and cheap White Zinfandel that helped give all pink wine a bad name. The rosé winning the hearts and palates of Americans now is dry with lively fruit and is fast becoming an “anytime” wine, not just a swimming pool, …
Though the New Zealand wine industry really began only fifty years ago, vines and winemakers have now spread across the land – from Central Otago to Kumeu, Waipara to Wairarapa – to produce notable wines for New Zealanders and the world. For half a century, geographer and wine enthusiast Warren Moran has followed the development of the industry, …
Are You My Wine?: A Children’s Book Parody for Adults Exploring the World of Wine
A delightfully illustrated spoof that demystifies wine and helps you understand the key traits of different varietalsThere are few things more intimidating than the world of wine—hundreds of varieties, thousands of flavors, and even an entirely new vocabulary. On the other hand, there is Are You My Wine? With it’s child-like story, drawings, and perspective, Are You My …
The Wine Lover’s Daily Calendar 2018 is a year-long collection of insight and eclectica for the passionate wine lover. Throughout the year, you will find information on all of the following topics: the language of wine, wine grapes, wine and food, the geography of wine, people that make wine, and weekend wine adventures. This daily calendar uses hundreds …
A celebration of fine wine, food pairings, tasting notes, and more, compiled by Karen MacNeil, author of The Wine Bible. Savor aromatic reds like cabernet franc, prized for its minerally, dark-chocolate flavors, and California whites like chenin blanc, which makes for a refreshing Watermelon White Sangria with slices of nectarine and lime. Master the art of pairings—did you …
Through a Glass Lightly: Confession of a Reluctant Water Drinker (The London Library)
The love of drinking was well-developed in the nineteenth-century Englishman. With chapters on port, claret, sherry, champagne, Burgundy, Madeira, wine cellars, glasses and butlers, Through a Glass Lightly is a love letter to wine and everything that came with it. But the passionate tale has a sorry ending: in the final two chapters, the author develops gout and …
DRINK PROGRESSIVELY offers readers an easy and enjoyable way to find wines they love and expert advice on how to successfully pair them with their favorites dishes. Based on the trademarked method of The Urban Grape, a wildly popular wine store based in Boston, MA that utilizes Progressive Shelving, Drink Progressively offers a unique approach to identifying wines …
The Treasures of Champagne: A Journey of Discovery into the Wine of Celebration Par Excellence
For connoisseur and newcomer alike, The Treasures of Champagne celebrates this remarkable liquid by exploring how champagne has become so deeply embedded in the world’s consciousness. Divided into four parts, the first section looks at the process of making champagne and how the subtle blend of grapes produces a notable house style, as well as the vintage years …